The Power to Sell Anything: Create and Scale to a 7+ Figure E-Commerce Business using Facebook Ads and Instagram Ads by Konstantinos Doulgeridis

Author:Konstantinos Doulgeridis [Doulgeridis, Konstantinos]
Language: eng
Format: epub
Publisher: Independent
Published: 2021-06-30T23:00:00+00:00

I’m going to press next to go to the ad set level.

Now that we’re on the ad set level, you should see that Facebook gives you the chance to create an ad set name. Your ad set name should be the desired customer base you are targeting. The name can consist of your desired customer base’s interest, location, gender, or other descriptors.

For this example, I will use Cat Lovers as the interest and USA for the market. I am going to say in this example that I am targeting women.

Let’s scroll down to Pixel. You will see it in the Conversion section.

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